Frequently Asked Questions

It's a 15-minute call. We look together at your website, your Google Business Profile and one leading local competitor, and talk through where we see opportunities. There's no obligation. If you want a full written review, the $297 Website Diagnostic covers that.

Yes. New practices can have some advantages: no negative reviews to overcome, and the online presence can be built the right way from the start. We'd focus on setting up your Google Business Profile, putting a review request process in place, and working on your visibility in local searches.

It depends on the service and the market. Google Ads can start producing calls within the first few weeks. SEO usually needs several months before movement is visible: many keywords may begin reaching the top 20 within 4 to 8 months, some moving into the top 10, with competitive downtown terms taking longer. These are industry-typical ranges, not guarantees. Review growth is ongoing. Every practice is different, so we set expectations on your call rather than promise a timeline.

Our SEO retainers are month-to-month; cancel anytime with 30 days' notice. We aim to earn your business every month through the work and the reporting, not by locking you in. One-time website builds carry a 50% deposit at sign-off (per our Terms); we don't lock you into a minimum term.

We build custom dental websites and provide local SEO, Google Ads management and review growth. We can provide these individually or as a package depending on your needs and budget. We don't run social media accounts or email campaigns.

It depends on your goals and market. Our month-to-month Growth Partnership runs $497–$1,997/month depending on scope, and custom website builds start at $2,990 one-time, and you own them. During your consultation, we'll recommend the path that makes sense for your situation and goals.

Sometimes, it depends on the scope of services. Often there is no separate setup fee. Where one-time setup or onboarding work does apply (initial audits, account creation, strategy development), it's scoped and quoted upfront before you commit, never added as a surprise.

Yes. Practices often start with a single focus area (often Google Ads for faster visibility or SEO for long-term growth) and expand from there. We'll help you prioritize based on your goals.

You'll receive monthly reports detailing what we did, what's working, and what's next. We're also available via email and phone for questions throughout the month. We believe in proactive communication, so you know what's happening.

As a focused agency, you'll work directly with the professionals executing your strategy. You'll know exactly who's responsible for the work.

Yes, we'll need access to your Google Business Profile, Google Analytics, and any ad accounts. We'll walk you through the process and you'll retain ownership of everything; we're just helping you manage them.

We want you to be happy. If something isn't working, let's talk about it and adjust. We're transparent about what's realistic, and we'll always tell you honestly if something isn't delivering expected results.

Professional-led strategy and white-glove service. Every account is led by a team of experienced professionals who do the work, rather than passed to an account manager. We also focus exclusively on dental, so every strategy starts from how dental patients search for and choose a practice.

Yes. We focus exclusively on dental practices so we can go deeper in one field: how dental patients search, what makes them choose a practice, and the privacy and advertising rules that apply to healthcare marketing.

We work with practices across Canada and the US. The nature of digital marketing means location doesn't limit our ability to help you.

Professional leadership on every account: you know who is responsible for the work, and you are not passed between account managers. We specialize only in dental, and we keep expectations realistic: results depend on your market and are never guaranteed.