Frequently Asked Questions

It's a 15-minute call. We look together at your website, your Google Business Profile and one leading local competitor, and talk through where we see opportunities. There's no obligation. If you want a full written review, the $297 Website Diagnostic covers that.

Absolutely. New practices actually have some advantages: no negative reviews to overcome, and we can build your online presence the right way from the start. We'll focus on establishing your Google Business Profile, building initial reviews, and getting you visible in local searches.

It depends on the service and the market. Google Ads can generate calls within the first few weeks. SEO usually takes 3 to 8 months before movement is visible, longer in competitive areas. Review growth is ongoing. Every practice is different, so we set expectations on your call rather than promise a timeline.

Our SEO retainers are month-to-month; cancel anytime with 30 days' notice. We earn your business every month through results, not by locking you in. One-time website builds carry a 50% deposit at sign-off (per our Terms); we don't lock you into a minimum term.

We build custom dental websites and provide local SEO, Google Ads management and review growth. We can provide these individually or as a package depending on your needs and budget. We don't run social media accounts or email campaigns; where those matter, we help you plan them.

It depends on your goals and market. Our month-to-month Growth Partnership runs $497–$1,997/month depending on scope, and custom website builds start at $2,790 one-time through Oct 15 (regularly $2,990), and you own them. During your consultation, we'll recommend the path that makes sense for your situation and goals.

Sometimes, it depends on the scope of services. Many engagements have no separate setup fee at all. Where one-time setup or onboarding work does apply (initial audits, account creation, strategy development), it's scoped and quoted upfront before you commit, never added as a surprise.

Yes. Many practices start with a single focus area (often Google Ads for quick results or SEO for long-term growth) and expand from there. We'll help you prioritize based on your goals.

You'll receive monthly reports detailing what we did, what's working, and what's next. We're also available via email and phone for questions throughout the month. We believe in proactive communication; you'll never wonder what's happening.

As a focused agency, you'll work directly with the people executing your strategy, not junior staff or account managers who don't understand the work. You'll know exactly who's responsible for your results.

Yes, we'll need access to your Google Business Profile, Google Analytics, and any ad accounts. We'll walk you through the process and you'll retain ownership of everything; we're just helping you manage them.

We want you to be happy. If something isn't working, let's talk about it and adjust. We're transparent about what's realistic, and we'll always tell you honestly if something isn't delivering expected results.

Founder-led strategy and white-glove service. We're selective about who we work with, which means every account gets the founder's direct involvement, not junior staff learning on your dime. We also specialize exclusively in dental, so every strategy is built on what actually works in dentistry.

Yes. We focus exclusively on dental practices because specialization leads to better results. We understand dental patient behavior, compliance requirements, and what actually drives practice growth.

We work with practices across Canada and the US. The nature of digital marketing means location doesn't limit our ability to help you, and we tell you up front if we already work with a practice near you.

Founder involvement. We're deliberately small; every account gets direct founder attention, not a rotating cast of account managers. We specialize only in dental, and we won't promise unrealistic results to win your business.