Founder-led · Dental-focused · Built to grow your practice

Dental Websites That Rank, Convert, and Grow Your Practice.

We build dental websites that rank, educate, and convert — designed for new-patient growth, without WordPress plugin chaos or generic agency templates.

More patients

Get found on Google with local SEO and convert more visitors into new patient enquiries through a fast, custom website built for trust and action.

Sustainable growth

Own a custom website backed by SEO, call tracking, and measurable insights — a growth asset that compounds over time, not just another beautiful site that sits online.

Abed Ismail, founder of Dentx

Work directly with Abed Ismail, founder — not a sales rep. Read his message →

clariosmilestudio.com
Clario Smile Studio — Cosmetic & Smile Design website built by Dentx

Recent build

Clario Smile Studio · Cosmetic & Smile Design

Dental-only marketingFounder-led serviceFull attention on your practiceWebsites from $1,990SEO from $497/moYou own your site, content & accounts
What dentists tell us

Sound familiar?

Most dentists don't wake up thinking “I need SEO.” They wake up thinking about new patients, bigger cases, and a full schedule. These are the worries we hear most.

We’re not getting enough new patients.

We get cleanings and check-ups — not the bigger cases.

Patients find our competitors before they find us.

Patients say no — or ‘I’ll think about it’ — to treatment we recommend.

Our Google Business Profile isn’t producing calls.

There are gaps in our schedule we can’t seem to fill.

We’re paying for ads, but the calls aren’t booking.

We want more implant, Invisalign, and cosmetic cases — not just volume.

Our website looks fine, but it doesn’t convert.

Calls come in, but too many never book.

We can’t tell which marketing is actually working.

We don’t know whether to repair the site or rebuild it.

None of these are “I need a website” problems — they're business problems: more new patients, more of the work you actually want, and a schedule that stays full. Dentx starts there, then builds the website, SEO, and tracking around what your practice needs.

Book a Free 15-Min Call
Why Dentx

A Different Kind of Dental Agency

We keep our clients' work private — so instead of logos, here's exactly how we operate. And you'll talk to the founder directly before you commit to anything.

Founder-led

You work directly with Abed — not an account rep or a call centre.

Dental-only

We build and rank for dental practices exclusively. It's all we do.

Full attention

We take on a limited number of practices, so yours gets real focus.

You own everything

Your website, content, and ad accounts are yours — always.

Month-to-month SEO

No long-term lock-in. We earn your business every month.

Sample Builds

Sample Builds — Our Design Range

Design examples across dental specialties — these are our own sample builds, not client sites. Click any to explore the live demo; it's the quality your practice's site would be built to.

Sample builds — design examples with fictional practice details, not client sites.

Why patients book

Patients need to trust you before they call

Patients don't book because a website is pretty. They book when the site answers their fears: What will it cost? Will it hurt? Can I trust this dentist? What happens first? Will insurance help? A Dentx site is built to reduce that hesitation before the patient ever picks up the phone.

Many excellent clinics lose patients online because their website looks outdated, thin, or unfinished. We make your digital presence match the quality of care you deliver in the chair.

Clear service explanations
Doctor credibility & story
Reviews & real testimonials
Payment & insurance guidance
What to expect as a new patient
Fast, one-tap mobile contact
Transparent Pricing

Know What It Costs — Upfront

No quotes-on-request runaround. Here's where pricing starts. Google Ads is always managed at cost — no markup on your spend.

Website Foundation

$1,990one-time

A fast, modern, schema-rich website built to convert — not a template clone.

  • Custom design
  • Mobile-first + fast loading
  • Built for SEO from day one
  • You own it outright
Most popular

Local SEO

$497/mo

Rank in the Google map pack for high-intent local searches. Month-to-month.

  • Google Business optimization
  • Local citations + content
  • Transparent monthly reporting
  • Cancel with 30 days notice

Growth Website

$4,997one-time · owned

10–20 treatment pages, blog, SEO architecture, and conversion tracking — a site built to rank.

  • Everything in the Foundation site
  • 10–20 service & treatment pages
  • Blog + local SEO architecture
  • Call + form tracking · you own it
Not sure where to start?

Broken, outdated, or underperforming site? Start with a diagnostic.

Not every practice needs a full rebuild on day one. Some sites can be repaired; others are too slow or structurally weak to ever rank. Our $297 Website Diagnostic gives you a clear repair-vs-rebuild verdict and a prioritized fix plan — so you end up with a site that books patients and helps fill your schedule, not one that just looks nice. Credited toward any build within 14 days.

Complete Dental Growth Solutions

Everything Your Practice Needs to Get Found and Get Booked

We start with a custom website and organic SEO, then layer in Google Ads when it fits your market — so the right patients find you, book, and say yes to the treatment you recommend.

Get found by nearby patients

Local SEO

Compete for 'dentist near me' searches. We optimize your Google Business Profile, build local citations, and create content built to rank.

  • Google Business Optimization
  • Local Citation Building
  • Keyword Strategy
  • Content Creation
Explore Local SEO

Book new patients this month

Google Ads (PPC)

Get in front of new patients quickly with targeted pay-per-click campaigns. We manage your budget carefully to make every click count.

  • Campaign Setup & Management
  • Landing Page Optimization
  • Call Tracking
  • Monthly Reporting
Explore Google Ads (PPC)

Turn visitors into booked patients

Website Design

Convert visitors into patients with a modern, mobile-first website designed specifically for dental practices — built to win the higher-value cases, not just clicks.

  • Custom Design
  • Mobile Optimization
  • Conversion Focused
  • Fast Loading
Explore Website Design

Know what actually brings patients

Analytics & Reporting

Know exactly where your patients come from. Our transparent reporting shows you ROI on every marketing dollar spent.

  • Call Tracking
  • Lead Attribution
  • Monthly Reports
  • ROI Dashboard
Explore Analytics & Reporting
How It Works

From First Call to New Patients

1

Free 15-min strategy call

We talk through your website, your top local competitors, and your Google presence, and map out what would move the needle for new-patient growth. 15 minutes, no pressure.

2

We build & rank

We design your custom website and set up local SEO built to climb the map pack — with call + form tracking so every lead is attributed.

3

You grow

Transparent monthly reporting on rankings, traffic, and real patient calls. Month-to-month — we earn your business every month.

Our Promise

What You Can Expect From Us

We specialize exclusively in dental marketing — and that focus drives everything we do. Here's our commitment to every practice we work with.

100% Dental Focus

We work exclusively with dental practices — no restaurants, no law firms. That specialization means we understand your patients, your compliance requirements, and what actually drives practice growth.

Month-to-Month SEO

Our SEO retainers are month-to-month — if we're not delivering results, you can walk away with 30 days notice. Website builds carry a 50% deposit at sign-off, spelled out upfront.

No Vanity Metrics

We focus on what matters — phone calls, appointment requests, and new patients walking through your door, not impressions or clicks that don't convert. You'll get clear monthly reports showing what we did, what worked, and what's next.

Your Success Is Our Success

We keep our client roster intentionally small so every practice gets our full attention. That means competitive pricing, direct access to the team doing the work, and a genuine investment in your results. When you grow, we grow.

Book a free consultation — no obligation
Straight talk

What Dentx won't do

The honest stuff most agencies won't put in writing.

We won't push ads before your foundation is ready

More traffic to a weak website, unclear tracking, or a leaky booking flow just creates more waste. We fix the foundation first.

We won't hide your accounts or ownership

Your website, content, and ad accounts are always yours — you keep everything if we ever part ways.

We won't sell vanity reports as results

Impressions and clicks aren't patients. We report on calls, form enquiries, and booked appointments.

We won't push a rebuild when a repair is smarter

If your current site can be saved, our Website Diagnostic will tell you honestly — and save you the money.

We won't use generic, could-be-any-business messaging

We work with dental practices only. Everything we build is for how patients actually choose a dentist.

The honest conversation

Why dental marketing usually fails — and how we fix it

Every owner-dentist we talk to has heard the pitch before. Here are the three objections we hear most — and the direct answers, not the sales version.

What we hear

I tried marketing before and got burned

Most agencies measure the wrong thing

Dashboards full of leads, clicks, and impressions — but no proof of booked appointments. We set up call and form tracking so you can see which channels actually book patients, not just clicks. If a channel isn't pulling its weight, you'll see it in the report and we'll cut it.

What we set up and report on:

  • Call + form tracking with source attribution
  • Which channels drive calls vs. bookings
  • New-patient vs. recall booking mix
  • Front-desk conversion: calls answered vs. booked
Run the math on your practice
What we hear

Generic agencies don't understand dentistry

We speak the language of your P&L

Most agencies pitch dentists the same playbook they use for restaurants and law firms. We don't. We build strategy around the numbers that actually drive practice profitability — and we'll show our work.

Dental-specific concepts we work with daily:

  • Overhead %, hygiene production ratio, recall rate
  • Case acceptance, production per patient, LTV by case type
  • Chair utilization, new-patient cost vs. lifetime value
  • Insurance mix, fee benchmarking, front-desk conversion
See our KPI guide for proof
What we hear

Leads come in but don't book

Marketing brings the call. The front desk closes it

Industry data shows the average dental practice books only 40–60% of new-patient calls. Long hold times, missed calls, and untrained price-shopper handling waste half of every marketing dollar. We surface the full funnel so you can see exactly where the leak is — and we give your team the scripts to plug it.

What we provide:

  • Call tracking with recordings
  • Conversion-rate reporting per receptionist
  • Free phone scripts for new patients, price shoppers, recall
  • Front-desk training resources at no extra cost
Get our free phone scripts

Still skeptical? That's reasonable. Book a Free 15-Min Call and judge for yourself before you commit a dollar.

Frequently Asked Questions

How do I get started with Dentx?

Book a free 15-minute call. We review your practice, show you where you stand against your local competitors, and recommend a path — website, SEO, or both. Not sure if your current site is worth saving? A $297 Website Diagnostic gives you a prioritized fix plan (credited toward any build). No obligation, and you'll speak with the founder directly.

What does it cost?

Custom websites start at $1,990 one-time — and you own it. Our Growth Website (10–20 pages, blog, and SEO built in) is $4,997, and specialist practices can go further with a custom Specialist Authority site from $7,500. To keep growing, the month-to-month Growth Partnership starts at $497/mo. No hidden fees, and Google Ads is always managed at cost — no markup on your ad spend.

I tried marketing before and it didn't work. Why would Dentx be different?

Most agencies report on leads, clicks, and impressions — metrics that look great in a dashboard but don't tell you whether you got new patients. We set up call tracking and form attribution so you can see which channels actually drive booked-appointment calls and new-patient enquiries — not just clicks. If a channel isn't producing, you'll see it in the report and we'll cut it. You're paying for outcomes, not activity.

My calls come in but don't book. Can marketing fix that?

Marketing brings the call. The front desk closes it. The average dental practice books only 40-60% of new-patient calls, so half your marketing dollars typically leak there. We surface the full funnel with call tracking and recordings so you can see exactly where the leak is, and we provide free phone scripts and front-desk training so your team can plug it. We don't charge extra for that — it's the only way to actually stop the leak.

Do you require long-term contracts?

Our SEO retainers are month-to-month — cancel anytime with 30 days notice. We earn your business every month through results. One-time website builds carry a 50% deposit at sign-off (per our Terms); we don't lock you into a minimum term.

Where are you based, and do you work with practices across Canada and the US?

Yes. Dentx is a founder-led dental marketing agency based in Calgary, and we work with dental practices across Canada and the United States. Everything is handled remotely — custom website builds, local SEO, and monthly reporting — with the founder directly involved in your account.

How do you track marketing performance for dental practices?

We use call tracking, form attribution, and Google Analytics so you can see which channels bring calls and form enquiries, and what each one costs. You get monthly reports showing where your leads come from — so you can tie marketing spend to real patient enquiries, not vanity metrics.

How long does it take to see results from dental SEO?

Most practices begin seeing improvements in 3-4 months, with significant results typically appearing within 6-12 months. Google Ads can generate leads within 1-2 weeks.

Do I own my website and content if I leave?

Yes. Your website, ad accounts, content, and all assets belong to you. If we part ways, your assets are yours to take — a standard one-time migration fee may apply for the technical transfer to another provider (see our Terms).

What ROI can I expect from dental marketing?

ROI varies significantly based on your market, competition, services offered, and how well your front desk converts calls to appointments. We provide full transparency on costs and results so you can measure ROI directly.

Let's Get Your Practice Found on Google

Book a free 15-min call — we'll review your site against your local competitors and show you exactly what a modern, ranking website would do for your practice. No pressure, no obligation.